Joint venture for land in Greater London
You contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed.
A landowner joint venture is a partnership where the owner contributes land and we fund and manage planning and delivery, with the proceeds shared on an agreed basis after agreed costs are recovered. It can unlock more value than a sale but involves more risk, longer timescales and closer involvement.

Joint venture for land in Greater London
We use joint ventures for suitable land across Greater London. Outer London, from Romford and Bexley to Uxbridge, Barnet, Croydon and Sutton, contains most of the capital's remaining land opportunities. Around the edge, the Metropolitan Green Belt and Metropolitan Open Land protect open space, and a small part of the Kent Downs National Landscape lies in the south-east. Sites usually come forward as small infill plots, garage courts, backland, former commercial buildings and occasional grey belt land on the urban fringe.
London planning is shaped by both the London Plan and borough plans, with higher densities expected near stations and town centres. Small sites, including garden land, yards and redundant commercial premises close to Underground, Overground, Elizabeth line or national rail stations, are the most common route to new homes in the outer areas.
In England, a planning permission normally has to be implemented within three years unless the council sets a different period, and councils aim to decide minor applications within eight weeks and major ones within thirteen.
The Planning and Infrastructure Act 2025 introduced Environmental Delivery Plans and a Nature Restoration Levy in England, which over time may offer an alternative to site-by-site mitigation for some environmental issues.
Some land in Greater London is designated Green Belt. If your land is within it, it may still qualify as grey belt or previously developed land under national policy, subject to the Golden Rules.
Parts of Greater London fall within Kent Downs National Landscape. Protected landscapes carry strong policy protection, so land in or next to them needs particularly careful assessment.
In short: you contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed. It usually suits owners of larger or well-located sites; landowners who want a long-term interest; sites where a sale would undervalue the long-term potential. See how a joint venture works for the full process, pros and cons.
Land in Greater London that often suits a joint venture
WantedResidential development land
Sites on the edge of outer London or the villages nearby can be worth a conversation, especially where they are well connected by road and bus or rail. For owners who want to share in the value of the finished homes.
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WantedInfill plots
We look for infill plots across outer London and the surrounding villages, particularly where there is room for parking off the road. Possible if you would like a share of the sale of the new home.
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WantedStrategic land
If you own a substantial holding near outer London, the council's plan timetable will shape when and how it could be promoted. For owners who want a closer partnership and a share of the profit.
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WantedRedundant buildings
Across outer London, empty offices, shops and former pubs can find a new life as homes when the building and the planning position line up. Possible where the owner wants to share in the conversion.
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WantedBarns and rural buildings
In the countryside around outer London, redundant barns and yards can sometimes become homes, depending on the building and the route available. Possible for larger farmyards.
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WantedGarage courts and yards
Garage courts tucked behind homes in outer London are often ideal for a small number of new houses or bungalows. Possible for groups of courts.
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WantedSites with lapsed or refused planning
We read the planning history of sites across outer London closely; a past refusal often points straight to the fix. Possible where owners want to share the upside of a better scheme.
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WantedAllocated and promoted land
Around outer London, allocated sites and land put forward to the council are usually the furthest along, so they can often move faster than land at an earlier stage. For owners of larger allocations who want to share in delivery.
Learn moreTowns we cover in Greater London
Joint venture: questions
Do I need to put money in?
Not usually. In most landowner joint ventures the land is the owner's contribution and we fund the costs, which are recovered from the proceeds before profit is shared. Structures vary.
What if the venture does not get planning?
The agreement sets out what happens. In a simple contractual joint venture the land usually stays yours, but company or partnership structures, or a lender's charge, can change that, so take advice on the structure.
Is a joint venture right for me?
It suits owners comfortable with more risk and a longer timescale. We will say if a sale or option looks a better fit.
Do you use joint ventures for land in Greater London?
Yes. We use joint ventures across Greater London and the rest of England, where the structure suits the site and the owner.
