Allocated and promoted land wanted in Croydon
Looking to sell allocated and promoted land near Croydon? We assess every site on its merits and explain the options in plain English.
If your land is allocated in a plan, or you have submitted it to a call for sites, the council has already started considering it for development. We can buy allocated land or take it forward through promotion and an application.
- Size
- Any
- Planning
- Allocated or submitted
- Areas
- England & Wales
- Ways we buy
- Option, conditional or outright
Is your land in Croydon the kind we want?
Around Croydon, allocated sites and land put forward to the council are usually the furthest along, so they can often move faster than land at an earlier stage. In Greater London, Croydon sits about 9 miles south of central London; Purley and Coulsdon are its nearest neighbours on our list.
- Land allocated for housing in an adopted plan
- Sites submitted to a call for sites (England) or candidate site register (Wales)
- Land identified in a draft plan or housing land availability assessment
- Parts of larger allocations owned separately
Outer London, from Romford and Bexley to Uxbridge, Barnet, Croydon and Sutton, contains most of the capital's remaining land opportunities. Around the edge, the Metropolitan Green Belt and Metropolitan Open Land protect open space, and a small part of the Kent Downs National Landscape lies in the south-east. Sites usually come forward as small infill plots, garage courts, backland, former commercial buildings and occasional grey belt land on the urban fringe.
Checks we make on allocated and promoted land in Croydon
Plan stage
An adopted allocation carries more weight than a draft one or a call-for-sites submission.
Shared allocations
Where several owners hold one allocation, collaboration and equalisation matter.
Evidence base
Councils expect technical evidence on deliverability.
National policy in England now recognises "medium development" of 10 to 49 homes on sites up to 2.5 hectares, and asks councils to allocate at least 10% of their housing on sites of one hectare or less and a further 10% on sites of one to 2.5 hectares.
Our base is in Great Barr, Birmingham, about 111 miles away, and we buy land throughout England and Wales.
Four ways to sell to us
Outright purchase
We agree a price and buy the land, with no planning condition attached.
Outright purchaseSubject-to-planning contract
We agree a price now and complete once a satisfactory planning permission is granted.
Subject-to-planning contractJoint venture
You contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed.
Joint ventureFrom first call to completion
Send the basics
A postcode or plan and a few lines about the land are enough to start.
We do the homework
We check planning history, policy, flood maps and access at no cost to you.
We explain the options
You get a written proposal covering price, structure and timing.
Agree and proceed
Once you are happy, solicitors are instructed and the deal moves forward.
Frequently asked in Greater London
Is there an equivalent of a call for sites in Wales?
Yes. Welsh councils run candidate site stages when preparing or reviewing their Local Development Plans.
Do you buy part of an allocation?
Yes. Where an allocation is split between owners, we can buy or take an option on one part and work with the others.
Is Croydon too far from our Birmingham base?
No. We are based in Great Barr, Birmingham, about 111 miles from Croydon, and we look at land right across England and Wales.
Which planning rules apply to land in Croydon?
As Croydon is in England, national policy comes from the National Planning Policy Framework, revised in August 2026. Local policies in the council's development plan also apply.