Allocated and promoted land wanted in Cheltenham
Development Land Wanted buys allocated and promoted land in Cheltenham and right across England and Wales. Owners and agents are both welcome.
Land that has been allocated or put forward to the council is often the most advanced land a private owner holds. We look at the allocation policy, the evidence the council expects and the route to an application.
- Size
- Any
- Planning
- Allocated or submitted
- Areas
- England & Wales
- Ways we buy
- Option, conditional or outright
What allocated and promoted land we want near Cheltenham
We are interested in land around Cheltenham at any plan stage, from a first submission to an adopted allocation. Cheltenham lies about 7 miles east of Gloucester in Gloucestershire. We also cover Tewkesbury, Gloucester, Stroud and the villages between them.
- Land allocated for housing in an adopted plan
- Sites submitted to a call for sites (England) or candidate site register (Wales)
- Parts of larger allocations owned separately
- Land in a neighbourhood plan allocation
Flood risk from the Severn and its tributaries is a defining constraint around Gloucester and Tewkesbury, and sites near the tidal estuary need careful assessment. The M5 corridor between Gloucester and Cheltenham, and towns with railway stations such as Stroud and Yate, attract the most housing interest.
Before we make an offer in Cheltenham
Allocation requirements
Allocation policies often set numbers, access, infrastructure and design expectations.
Existing agreements
Land may already be under option or promotion; we check for exclusivity.
Shared allocations
Where several owners hold one allocation, collaboration and equalisation matter.
In England, the revised National Planning Policy Framework published on 17 August 2026 replaced the old "tilted balance" with new settlement policies: development within a settlement should normally be approved unless the harm substantially outweighs the benefits, while land outside a settlement can gain support in defined circumstances.
Some land in Gloucestershire is designated Green Belt. If your land is within it, it may still qualify as grey belt or previously developed land under national policy, subject to the Golden Rules.
We are based in Great Barr, Birmingham, around 45 miles from Cheltenham, and we travel to see sites across England and Wales.
How we could buy your land in Cheltenham
Subject-to-planning contract
Used where an application is the next step.
Subject-to-planning contractThe next steps
Get in touch
Tell us where the land is and what you know about it.
Site review
We look at the land, its planning position and anything that could affect it.
Proposal
We put our proposal in writing, with no obligation to accept.
Exchange and completion
If you go ahead, contracts are exchanged and the sale completes on the agreed terms.
Frequently asked in Gloucestershire
My land was under an option that expired. Can you take over?
Yes, if the earlier agreement has properly ended. We will want to see it to confirm there is no continuing exclusivity.
Do you buy part of an allocation?
Yes. Where an allocation is split between owners, we can buy or take an option on one part and work with the others.
Can an agent introduce land in Cheltenham to you?
Yes. Estate agents, land agents and planning consultants can introduce sites with the owner's consent. Any fee is agreed in writing before details are shared, confirmed by the owner in writing and paid only on completion.
Which planning rules apply to land in Cheltenham?
As Cheltenham is in England, national policy comes from the National Planning Policy Framework, revised in August 2026. Local policies in the council's development plan also apply.