Allocated and promoted land wanted in Hertford
Looking to sell allocated and promoted land near Hertford? We assess every site on its merits and explain the options in plain English.
Land that has been allocated or put forward to the council is often the most advanced land a private owner holds. We look at the allocation policy, the evidence the council expects and the route to an application.
- Size
- Any
- Planning
- Allocated or submitted
- Areas
- England & Wales
- Ways we buy
- Option, conditional or outright
The allocated and promoted land that interests us around Hertford
Around Hertford, allocated sites and land put forward to the council are usually the furthest along, so they can often move faster than land at an earlier stage. As the county town of Hertfordshire, Hertford anchors the area we cover here, along with Ware, Hoddesdon and Welwyn Garden City.
- Sites submitted to a call for sites (England) or candidate site register (Wales)
- Land identified in a draft plan or housing land availability assessment
- Sites where the current promoter's agreement has ended
- Parts of larger allocations owned separately
The M1, A1(M), M25 and several commuter rail lines into London make many Hertfordshire villages well connected to stations, which revised English planning policy treats as a factor in favour of development. Former employment sites, garages, yards and paddocks on town edges are common sources of smaller housing land.
What decides whether a site in Hertford works
Plan stage
An adopted allocation carries more weight than a draft one or a call-for-sites submission.
Existing agreements
Land may already be under option or promotion; we check for exclusivity.
Evidence base
Councils expect technical evidence on deliverability.
Where an English council cannot show a five-year supply of housing land, or its Housing Delivery Test result falls below 75%, the August 2026 NPPF can give policy support to suitable housing outside settlement boundaries.
Our base is in Great Barr, Birmingham, about 93 miles away, and we buy land throughout England and Wales.
Four ways to sell to us
Subject-to-planning contract
We agree a price now and complete once a satisfactory planning permission is granted.
Subject-to-planning contractOption agreement
You grant us the right to buy within a set period, usually for an option premium, while we pursue planning.
Option agreementHow a sale to us works
Tell us about the land
Use the form or call us with the location and a rough outline of the site.
Free appraisal
We review title, planning and constraints and tell you honestly what we think.
Written offer
If the site suits us, we set out an offer and the way we propose to buy.
Solicitors take over
Your solicitor and ours agree the contract; we keep you informed throughout.
Questions owners in Hertford ask
My land was under an option that expired. Can you take over?
Yes, if the earlier agreement has properly ended. We will want to see it to confirm there is no continuing exclusivity.
Do you buy part of an allocation?
Yes. Where an allocation is split between owners, we can buy or take an option on one part and work with the others.
Do you buy allocated and promoted land in Hertford?
Yes. We buy allocated and promoted land in Hertford and throughout Hertfordshire, as well as elsewhere in England and Wales. Tell us where the land is and we will give you a free appraisal.
Which planning rules apply to land in Hertford?
As Hertford is in England, national policy comes from the National Planning Policy Framework, revised in August 2026. Local policies in the council's development plan also apply.