Allocated and promoted land wanted in Norfolk
We are actively looking for allocated and promoted land in Norfolk and the surrounding area, with or without planning permission.
If your land is allocated in a plan, or you have submitted it to a call for sites, the council has already started considering it for development. We can buy allocated land or take it forward through promotion and an application.

- Size
- Any
- Planning
- Allocated or submitted
- Areas
- England & Wales
- Ways we buy
- Option, conditional or outright
What allocated and promoted land we want near Norfolk
Norfolk is largely rural, with Norwich, Great Yarmouth, King's Lynn and Thetford and market towns such as Dereham, Diss, North Walsham and Downham Market. There is no Green Belt, but the Norfolk Coast National Landscape and the Broads cover sensitive areas. Nutrient neutrality advice has affected much of the county because of protected sites including the Broads and the River Wensum, so drainage is often a key issue for village and edge-of-town sites.
- Sites submitted to a call for sites (England) or candidate site register (Wales)
- Sites where the current promoter's agreement has ended
- Parts of larger allocations owned separately
- Land in a neighbourhood plan allocation
The A11 corridor from Thetford towards Norwich and the A47 east-west route carry much planned growth, with larger sites around Norwich. Rural villages see small schemes of farm buildings, paddocks and infill plots, while flood risk in the Fens near King's Lynn and on the coast shapes what is possible.
Checks we make on allocated and promoted land in Norfolk
Plan stage
An adopted allocation carries more weight than a draft one or a call-for-sites submission.
Allocation requirements
Allocation policies often set numbers, access, infrastructure and design expectations.
Evidence base
Councils expect technical evidence on deliverability.
Since 6 August 2026, non-major development on sites of 0.2 hectares or less in England has generally been exempt from mandatory biodiversity net gain, unless priority habitat is affected. That makes many small sites simpler to bring forward.
The Planning and Infrastructure Act 2025 introduced Environmental Delivery Plans and a Nature Restoration Levy in England, which over time may offer an alternative to site-by-site mitigation for some environmental issues.
Allocated and promoted land wanted in towns across Norfolk
How we could buy your land in Norfolk
Subject-to-planning contract
We agree a price now and complete once a satisfactory planning permission is granted.
Subject-to-planning contractFrom first call to completion
Tell us about the land
Use the form or call us with the location and a rough outline of the site.
Free appraisal
We review title, planning and constraints and tell you honestly what we think.
Written offer
If the site suits us, we set out an offer and the way we propose to buy.
Solicitors take over
Your solicitor and ours agree the contract; we keep you informed throughout.
Allocated and promoted land in Norfolk: common questions
My land is in a call for sites. Does that mean it will be allocated?
No. A submission only means the council will assess it. Good technical evidence and a clear access plan improve the chances.
Do you buy part of an allocation?
Yes. Where an allocation is split between owners, we can buy or take an option on one part and work with the others.
How quickly can you look at a site in Norfolk?
For most sites we can give an initial view once we have the location and a plan. Detailed checks follow if the land looks suitable.
Which planning rules apply to land in Norfolk?
As Norfolk is in England, national policy comes from the National Planning Policy Framework, revised in August 2026. Local policies in the council's development plan also apply.
