Allocated and promoted land wanted in Pencoed
Looking to sell allocated and promoted land near Pencoed? We assess every site on its merits and explain the options in plain English.
Land that has been allocated or put forward to the council is often the most advanced land a private owner holds. We look at the allocation policy, the evidence the council expects and the route to an application.

- Size
- Any
- Planning
- Allocated or submitted
- Areas
- England & Wales
- Ways we buy
- Option, conditional or outright
Is your land in Pencoed the kind we want?
If your land near Pencoed appears in the council's plan or its site assessments, send us the reference; it changes the conversation. Sitting about 4 miles east of Bridgend, Pencoed is within Mid Glamorgan, with Bridgend and Aberkenfig close by.
- Land allocated for housing in an adopted plan
- Sites submitted to a candidate site process (England) or candidate site register (Wales)
- Sites where the current promoter's agreement has ended
- Parts of larger allocations owned separately
The South Wales Metro and upgraded valley rail lines are a focus for growth, with stations at Pontypridd, Aberdare, Treorchy and Merthyr Tydfil. Lower-lying land around Bridgend, Pencoed and Llantrisant along the M4 corridor sees more demand for larger housing sites, and flood risk under TAN 15 matters on the valley floors.
Before we make an offer in Pencoed
Plan stage
An adopted allocation carries more weight than a draft one or a call-for-sites submission.
Allocation requirements
Allocation policies often set numbers, access, infrastructure and design expectations.
Shared allocations
Where several owners hold one allocation, collaboration and equalisation matter.
Welsh planning policy seeks a net benefit for biodiversity rather than using England's statutory biodiversity net gain metric, so ecology is assessed differently on Welsh sites.
Our base is in Great Barr, Birmingham, about 98 miles away, and we buy land throughout England and Wales.
Four ways to sell to us
Subject-to-planning contract
Used where an application is the next step.
Subject-to-planning contractJoint venture
You contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed.
Joint ventureWhat happens after you get in touch
Tell us about the land
Use the form or call us with the location and a rough outline of the site.
Free appraisal
We review title, planning and constraints and tell you honestly what we think.
Written offer
If the site suits us, we set out an offer and the way we propose to buy.
Solicitors take over
Your solicitor and ours agree the contract; we keep you informed throughout.
Your questions answered
Is there an equivalent of a candidate site process in Wales?
Yes. Welsh councils run candidate site stages when preparing or reviewing their Local Development Plans.
Do you buy part of an allocation?
Yes. Where an allocation is split between owners, we can buy or take an option on one part and work with the others.
How quickly can you look at a site in Pencoed?
For most sites we can give an initial view once we have the location and a plan. Detailed checks follow if the land looks suitable.
Do I need to pay anything to have land in Pencoed assessed?
No. Our appraisal is free and there is no obligation to sell to us.
