Option agreement for land in Herefordshire
You grant us the right to buy within a set period, usually for an option premium, while we pursue planning.
An option agreement gives us the right, but not the obligation, to buy land within an agreed period, usually once planning is secured. The landowner is usually paid an option premium on signing and keeps the land meanwhile. On option agreements we pay the landowner's reasonable legal costs, with a cap agreed in the heads of terms.

Option agreement for land in Herefordshire
Option agreement is one of four ways we buy land in Herefordshire. Herefordshire is a rural county with the city of Hereford, the market towns of Leominster, Ross-on-Wye and Ledbury, and many small villages and hamlets. There is no Green Belt, but the Wye Valley and Malvern Hills National Landscapes cover parts of the county. Phosphate pollution in the River Wye and its tributary the Lugg has been a major barrier to new housing, so drainage and nutrient mitigation are often central to whether a site can proceed.
Most new homes are planned around Hereford and the market towns, with smaller numbers in villages through neighbourhood plans. Typical opportunities include edge-of-village paddocks, redundant farm buildings, infill plots and former commercial land, with flood risk along the Wye and Lugg valleys a frequent consideration.
The August 2026 NPPF supports homes within reasonable walking distance (around 800 metres) of well-connected railway stations, with minimum densities of 35 homes per hectare, or 45 near higher-frequency stations.
In England, a planning permission normally has to be implemented within three years unless the council sets a different period, and councils aim to decide minor applications within eight weeks and major ones within thirteen.
Herefordshire has no designated Green Belt, so the main policy questions near Hereford are usually the settlement boundary, landscape and access.
Parts of Herefordshire fall within Wye Valley National Landscape and Malvern Hills National Landscape. Protected landscapes carry strong policy protection, so land in or next to them needs particularly careful assessment.
In short: you grant us the right to buy within a set period, usually for an option premium, while we pursue planning. It usually suits farmland and larger edge-of-settlement sites; strategic land needing local plan promotion; owners happy to wait for a better price. See how an option agreement works for the full process, pros and cons.
Land in Herefordshire that often suits an option agreement
WantedResidential development land
Around Hereford, the residential land that tends to work is close to existing homes, shops and transport rather than out on its own. Suits larger or longer-term land where planning may take several years.
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WantedLand without planning permission
For land on the edges of Hereford with no consent yet, the first questions are access, flood risk and how the council's current plan treats the area. Suits bigger sites or longer timescales; you are paid a premium and keep the land meanwhile.
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WantedBrownfield land
Former works, depots and yards in and around Hereford can make good housing sites once the ground and neighbouring uses are understood. Less common, but possible on larger regeneration land.
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WantedGarden and backland plots
Backland development in Hereford turns on access and privacy; we look at both before suggesting whether an application is worth making. Helpful where several gardens are being combined over time.
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WantedStrategic land
Around Hereford, strategic sites tend to be the big fields between the built edge and the main roads, where a whole new neighbourhood could be planned. The standard route: we fund promotion and you are paid on sale.
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WantedCommercial and industrial sites
In Hereford, industrial land that has drifted out of use can often be reimagined as homes, subject to the council's view on employment land. Possible for larger estates being phased out.
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WantedSites with lapsed or refused planning
If a scheme near Hereford was refused or ran out of time, the officer's report usually shows what a better application would need. Suits larger sites needing a longer route.
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WantedAllocated and promoted land
We are interested in land around Hereford at any plan stage, from a first submission to an adopted allocation. Suits land at earlier plan stages.
Learn moreTowns we cover in Herefordshire
Option agreement: questions
How long do options last?
It varies with the site and the planning route, from a few years for smaller sites to longer for strategic land. Extension terms are often included.
How is the price worked out?
Commonly as market value with planning, less an agreed discount and allowable costs, often with a minimum price. Take independent advice on the mechanism.
Do you really pay my legal costs?
On option agreements we pay the landowner's reasonable legal costs, up to a cap that we agree in the heads of terms.
Do you use option agreements for land in Herefordshire?
Yes. We use option agreements across Herefordshire and the rest of England, where the structure suits the site and the owner.
