Joint venture for land in Staffordshire
You contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed.
A landowner joint venture is a partnership where the owner contributes land and we fund and manage planning and delivery, with the proceeds shared on an agreed basis after agreed costs are recovered. It can unlock more value than a sale but involves more risk, longer timescales and closer involvement.
Joint venture for land in Staffordshire
Joint venture is one of four ways we buy land in Staffordshire. Staffordshire includes Stoke-on-Trent and Newcastle-under-Lyme, Stafford, Burton upon Trent, Tamworth, Lichfield, Cannock and the moorland town of Leek. Green Belt surrounds the Potteries and covers the south of the county next to the West Midlands, while the Peak District National Park and Cannock Chase National Landscape are major designations. Typical sites include former pottery and colliery land, edge-of-town fields, farm buildings and village infill.
Former coalfield areas around Cannock and north Staffordshire often need mining risk checks, and schemes near Cannock Chase contribute to mitigation for its protected heathland. The M6, A38 and West Coast Main Line corridors, and the High Speed 2 route, influence where growth is planned.
The August 2026 NPPF supports homes within reasonable walking distance (around 800 metres) of well-connected railway stations, with minimum densities of 35 homes per hectare, or 45 near higher-frequency stations.
The Planning and Infrastructure Act 2025 introduced Environmental Delivery Plans and a Nature Restoration Levy in England, which over time may offer an alternative to site-by-site mitigation for some environmental issues.
Some land in Staffordshire is designated Green Belt. If your land is within it, it may still qualify as grey belt or previously developed land under national policy, subject to the Golden Rules.
Parts of Staffordshire fall within Peak District National Park and Cannock Chase National Landscape. Protected landscapes carry strong policy protection, so land in or next to them needs particularly careful assessment.
In short: you contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed. It usually suits owners of larger or well-located sites; landowners who want a long-term interest; sites where a sale would undervalue the long-term potential. See how a joint venture works for the full process, pros and cons.
Land in Staffordshire that often suits a joint venture
WantedResidential development land
Around Stafford, the residential land that tends to work is close to existing homes, shops and transport rather than out on its own. For owners who want to share in the value of the finished homes.
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WantedLand without planning permission
Plenty of land around Stafford has never had permission. What we look for first is whether new homes would fit with the existing pattern of the place. For owners who want a bigger share of the upside in return for more risk.
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WantedBrownfield land
Brownfield land in Stafford tends to be well located for homes; the questions are usually about contamination, demolition and neighbours. Can work where the owner wants to share in a redevelopment.
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WantedFarmland and paddocks
Around Stafford, paddocks and fields beside existing homes can have real potential, even where they have been grazed or farmed for generations. Suits owners who want to stay involved and share the upside.
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WantedGreen Belt and grey belt land
Green Belt edges in Staffordshire vary a great deal, so we assess each parcel against the national tests before suggesting a deal. Possible for larger parcels where owners want to stay involved.
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WantedBarns and rural buildings
Farm buildings near Stafford that have fallen out of use may suit conversion, particularly traditional barns with a good access. Possible for larger farmyards.
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WantedSites with lapsed or refused planning
We read the planning history of sites across Stafford closely; a past refusal often points straight to the fix. Possible where owners want to share the upside of a better scheme.
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WantedAllocated and promoted land
Around Stafford, allocated sites and land put forward to the council are usually the furthest along, so they can often move faster than land at an earlier stage. For owners of larger allocations who want to share in delivery.
Learn moreTowns we cover in Staffordshire
Joint venture: questions
Do I need to put money in?
Not usually. In most landowner joint ventures the land is the owner's contribution and we fund the costs, which are recovered from the proceeds before profit is shared. Structures vary.
How are profits shared?
By agreement. Common models include a priority return for the land followed by a share of profit.
What if the venture does not get planning?
The agreement sets out what happens. In a simple contractual joint venture the land usually stays yours, but company or partnership structures, or a lender's charge, can change that, so take advice on the structure.
Do you use joint ventures for land in Staffordshire?
Yes. We use joint ventures across Staffordshire and the rest of England, where the structure suits the site and the owner.