Joint venture for land in Shropshire
You contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed.
A landowner joint venture is a partnership where the owner contributes land and we fund and manage planning and delivery, with the proceeds shared on an agreed basis after agreed costs are recovered. It can unlock more value than a sale but involves more risk, longer timescales and closer involvement.

Joint venture for land in Shropshire
We use joint ventures for suitable land across Shropshire. Shropshire includes Telford and Shrewsbury alongside market towns such as Oswestry, Bridgnorth, Market Drayton, Newport and Ludlow, and a large rural area. Green Belt covers the east of the county next to the West Midlands, and the Shropshire Hills National Landscape covers much of the south. Typical sites include edge-of-town fields, farm buildings, village infill and former industrial land, especially around Telford's older settlements.
Flood risk along the Severn affects Shrewsbury, Bridgnorth and riverside villages, and the M54 corridor links Telford with the West Midlands. Telford was built as a new town and still has land for regeneration, while many rural parishes plan small-scale growth through neighbourhood plans.
The August 2026 NPPF supports homes within reasonable walking distance (around 800 metres) of well-connected railway stations, with minimum densities of 35 homes per hectare, or 45 near higher-frequency stations.
In England, a planning permission normally has to be implemented within three years unless the council sets a different period, and councils aim to decide minor applications within eight weeks and major ones within thirteen.
Some land in Shropshire is designated Green Belt. If your land is within it, it may still qualify as grey belt or previously developed land under national policy, subject to the Golden Rules.
Parts of Shropshire fall within Shropshire Hills National Landscape. Protected landscapes carry strong policy protection, so land in or next to them needs particularly careful assessment.
In short: you contribute the land, we fund and manage planning and delivery, and the proceeds are shared as agreed. It usually suits owners of larger or well-located sites; landowners who want a long-term interest; sites where a sale would undervalue the long-term potential. See how a joint venture works for the full process, pros and cons.
Land in Shropshire that often suits a joint venture
WantedLand with planning permission
We are interested in sites with planning across the Shrewsbury area, including smaller consents that larger housebuilders may pass over. An option if you would rather share in the build than sell outright.
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WantedLand without planning permission
For land on the edges of Shrewsbury with no consent yet, the first questions are access, flood risk and how the council's current plan treats the area. For owners who want a bigger share of the upside in return for more risk.
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WantedGreen Belt and grey belt land
Green Belt edges in Shropshire vary a great deal, so we assess each parcel against the national tests before suggesting a deal. Possible for larger parcels where owners want to stay involved.
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WantedStrategic land
Around Shrewsbury, strategic sites tend to be the big fields between the built edge and the main roads, where a whole new neighbourhood could be planned. For owners who want a closer partnership and a share of the profit.
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WantedCommercial and industrial sites
In Shrewsbury, industrial land that has drifted out of use can often be reimagined as homes, subject to the council's view on employment land. Can suit owners who want to share in a redevelopment.
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WantedBarns and rural buildings
Farm buildings near Shrewsbury that have fallen out of use may suit conversion, particularly traditional barns with a good access. Possible for larger farmyards.
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WantedGarage courts and yards
Across Shrewsbury, lock-up blocks that are half empty can be a better use of land as homes, with parking handled sensibly. Possible for groups of courts.
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WantedSites with lapsed or refused planning
If a scheme near Shrewsbury was refused or ran out of time, the officer's report usually shows what a better application would need. Possible where owners want to share the upside of a better scheme.
Learn moreTowns we cover in Shropshire
Joint venture: questions
Do I need to put money in?
Not usually. In most landowner joint ventures the land is the owner's contribution and we fund the costs, which are recovered from the proceeds before profit is shared. Structures vary.
How are profits shared?
By agreement. Common models include a priority return for the land followed by a share of profit.
What if the venture does not get planning?
The agreement sets out what happens. In a simple contractual joint venture the land usually stays yours, but company or partnership structures, or a lender's charge, can change that, so take advice on the structure.
Do you use joint ventures for land in Shropshire?
Yes. We use joint ventures across Shropshire and the rest of England, where the structure suits the site and the owner.
